YouTube will be highlighting teachers across the globe for their passion and efforts to help improve education. The “EDU Guru” campaign will be a search for the best and most engaging video professors and will judge the competitors on their ability to entertain while educate. YouTube will be partnering with Khan Academy to find 10 of the best YouTube instructors to reward them with “training, promotion, and a $1000 B&H gift card for production equipment, so they can take the next step in their YouTube – and education – careers,” (YouTube). YouTube currently offers more than 700,000 videos in their “YouTube Education” section of the website and reports that the videos were watched 50% more times over the past year. To learn more about the campaign and initiative, please visit YouTube.com.