![](http://www.nortycohen.com/wp-content/uploads/2009/04/117_jumptap1.png)
Jumptap and ad:tech joined forces at the the San Francisco MobilMix Conference to offer a free mobile marketing campaign, valued at over $55,000, to one of the lucky companies in attendance. The give-away was designed to show the effectiveness and simplicity of mobile marketing. In the end, Carls Jr. won the total-immersion campaign including a rich media interactive mobile site with one million free ad impressions.