![](http://www.nortycohen.com/wp-content/uploads/2009/09/x58_carnivalcruise1.jpg.pagespeed.ic.3qZsgbvitl.jpg)
Carnival Cruise is reaching consumers by putting interactive “aquariums” into storefront windows. As people walk by, they are prompted to call in on their mobile phone to create a fish to add to the aquarium. Once they are done interacting with their fish at the storefront, they receive a thank-you text with a link to more information.